I deleted Instagram. Here's why I think you can too.

Is social media *really* that crucial for your business? I didn't think so

Author

Lex Roman
July 20, 2023

I know, I know. You’re tired of hearing people announce their departure from social media. After cousin Greg left Facebook for the 10th time, you lost interest.

Here’s why I wanted to make a whole episode about it: because I think small businesses give WAY TOO MUCH CREDIT to social media.

I’ve been on social since the Myspace/Friendster days. I was in college when Zuckerberg launched Facebook.

It always felt like we were riding a mechanical bull and yet, it’s never felt more unpredictable than it does right now.

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