Inside my new creator business

I’m throwing out my business model.

(I know, I know, you’ve heard me say this before)

My quick start into entrepreneurship was consulting. I’ve been anchored to that as the backup for way. too. long.

I don’t have to be a consultant. I don’t have to take clients. You don’t either.

This is the second to last issue of Low Energy Leads, a newsletter that’s supposed to be about finding and booking clients. I tried to write you an issue about clients.

Really, I did.

But when I looked back at open rates and replies, YOU liked the issues about creator revenue streams best. 60-70% open rate compared to the usual 55%.

Products, paid newsletters, memberships, speaking, programs, sponsorships—this is where we’re growing. Not just me. You too!

I spent the summer galavanting around Oaxaca and Minneapolis, and honestly ignoring where the money was going to come from, but I’m back home now.

It’s time to get serious about this Q4 revenue. I want to ditch client work for good. This issue lays out my plan.

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