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- You have 2 seconds to catch interest. Go!
You have 2 seconds to catch interest. Go!
Marketing in the attention economy
I’ve already started losing your interest.
In the time it took you to open this email, you’re now wondering…
…should I read something else in my inbox?
…do I have new Instagram notifications?
…what’s my bank account balance?
…why am I still wearing these pajamas?
Hooks are not just for social anymore, babes!
The attention economy is changing everything about business.
It’s actually changing everything about life. When was the last time you tried to get a friend to come to a party? The bar is HIGH to get a committed yes.
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