It took me 9 months to get past $1000

It took me 9 months to get past $1000 selling a digital product.

9 months.

Passive, yes. Income…no.

Today, we’re embarking on a new series on Selling Digital Products. I’ll be reporting back on some real tests I’m doing here and on my podcast. Follow along and come join us for a livestream this month or next. More on that below.

Travel back in time with me to October 2022.

A time when sugar plum passive income dreams danced in my head. With the inflated self-confidence of NFL player Travis Kelce, I launched an audio course called “7 Steps to Getting More Leads.”

From then until June 2023, it made roughly $1000.

To explain what you’re looking at above:

• This is my Thrivecart dashboard for 7 Steps

• Some people got this product as a free gift

• Some people got discounts like during Cyber Monday

• The refund was a Growthtracker who purchased it and did not need to

In June 2023, I decided to take this more seriously. I used to help companies get to their Series A for God’s sake. Surely, I could sell a digital course!

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