Why I want to move from membership to subscription

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I’m extremely jealous of Jason Levin.

A couple weeks ago, I tweeted this into the abyss:

“Got a newsletter business idea for you: this week’s memes”

In less than an hour, a dude I don’t know replied:

“I think this is what @iamjasonlevin is doing, essentially”

👀👀👀 

What is Jason doing and why am I so jealous?

He runs a subscription called Meme Alerts. It’s $6.90/month and it has three features:

1) Daily email with new trending memes
2) Google slides so you can make your own memes
3) Archive of all past memes

Talk about an easy model to deliver on!

I wish I’d thought of it (oh wait I did, but a little late and I don’t think I could be nearly as ruthless as Jason is about it 😜). I love the simplicity of the concept and his execution.

The low expectations of a low cost subscription call to me as a repeat overdeliverer.

I wound down my high touch membership a couple months ago. Of course, I miss the incredible members and the financial stability but I don’t miss how complex it was to run.

Memberships are hard. Subscriptions are easier. Why? We’re gonna get into it in today’s issue.

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